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Luxury Heritage & Fashion Ecommerce Specialist
Access 17 years Industry experience
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Luxury Fashion Data Demystified
Learn trends driving the markets without a Data Science Degree
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Ecommerce but Fun
Gain expertise while enjoying yourself
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Hi I'm Yemi Lawal

I'm an Ecommerce Product, Project Manager & Consultant based in London, United Kingdom.

For the last 17 years i've helped luxury heritage and fashion companies deliver technology projects and build features their customers want.

Through my moniker 'The Fresh Kid' i share fun, entertaining data and insights as well as practical visual reports on emerging markets to help Luxury Leaders understand what customers want and grow their business.

I enjoy solving the complex and making it fun and entertaining to understand.

Brands I've worked with:
esteelauderfredericmallelamerjomaloneharrodsburberrytateossian
esteelauderfredericmallelamerjomaloneharrodsburberrytateossian

About

The Fresh Kid

Helping Luxury Heritage & Fashion Leaders grow their E-Commerce Business.

Using visual and easy to understand graphs to deliver business and customer insights.

Helping you to understand emerging markets, the customers and the business case for entry.

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What I Do
LUXURY CUSTOMER ANALYSIS
Understand what Luxury Customers want
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LUXURY ECOMMERCE SIMPLIFIED
The Business Case for Technology
explained in easy to understand way
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EMERGING LUXURY MARKETS SPECIALIST
Find New Customers
Visual Practical Reports

NÚ HERITAGE

Values, Mission, Purpose & Principles

My Aesthetic, Mission, Purpose & Principles are called Nú Heritage.
Taking inspiration from both heritage contemporary culture and beliefs.

Resale - Body Positivity - Rental

Fashion Tech Report

Discover how to grow your business as a Luxury Leader in the emerging markets of Luxury Resale, Plus Size & Fashion Rental.

Understand the customers, technology and business opportunity.

See how other luxury fashion brands have entered the market successfully and how you can too.

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Luxury Heritage & Fashion Ecommerce Insights, Tips & Guides

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Visual Practical and easy to understand Graphs.

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